| No. | Item | Definition |
|---|---|---|
| 1. | accessibility | ease of connecting with it |
| 2. | affinity | natural sense of kinship |
| 3. | appeal | power to attract interest |
| 4. | approachability | quality of seeming easy to engage |
| 5. | attractiveness | quality of being appealing |
| 6. | audience connection | bond felt by an audience |
| 7. | authenticity | quality of seeming genuine |
| 8. | believability | quality of seeming true to life |
| 9. | belonging | sense of fitting in |
| 10. | closeness | feeling of nearness or affinity |
| 11. | comfort | feeling of ease and familiarity |
| 12. | common ground | shared basis for connection |
| 13. | common touch | ordinary approachable quality |
| 14. | commonality | quality of being shared |
| 15. | communion | deep shared feeling |
| 16. | congruence | quality of fitting together |
| 17. | connection | sense of personal linkage |
| 18. | correspondence | close match or similarity |
| 19. | down-to-earthness | quality of seeming grounded |
| 20. | earthiness | quality of feeling unpretentious |
| 21. | earthy appeal | appeal of being unpretentious |
| 22. | echo | something that feels personally familiar |
| 23. | emotional pull | feeling that draws people in |
| 24. | emotional resonance | resonance with feelings |
| 25. | engagement | quality of holding interest |
| 26. | everyday appeal | appeal of ordinary life |
| 27. | everydayness | quality of feeling ordinary |
| 28. | familiar feel | sense of known experience |
| 29. | familiarity | quality of seeming well known |
| 30. | fellow feeling | sense of shared emotion |
| 31. | felt familiarity | sense of emotional familiarity |
| 32. | friendliness | quality of seeming kind and open |
| 33. | genuineness | quality of being truly sincere |
| 34. | groundedness | quality of feeling rooted in reality |
| 35. | heart | sincere emotional core |
| 36. | human appeal | appeal rooted in human feeling |
| 37. | human connection | personal sense of linkage |
| 38. | human quality | recognizably human nature |
| 39. | human resonance | resonance with human experience |
| 40. | human touch | warm personal quality |
| 41. | humanity | quality of feeling human |
| 42. | humanness | quality of being recognizably human |
| 43. | identifiability | quality of being easy to identify |
| 44. | identification | act of relating personally |
| 45. | immediacy | quality of feeling immediate |
| 46. | impact | strong effect on people |
| 47. | impression of reality | sense of being real |
| 48. | intimacy | quality of close personal feeling |
| 49. | kinship | feeling of shared nature |
| 50. | lifelikeness | quality of seeming life true |
| 51. | likability | quality of being easy to like |
| 52. | likeness | quality of being similar |
| 53. | lived familiarity | familiarity rooted in experience |
| 54. | lived reality | felt sense of real life |
| 55. | lived-in feel | sense of familiar reality |
| 56. | lovability | quality of inspiring affection |
| 57. | magnetism | quality that draws people in |
| 58. | mirror quality | quality of reflecting oneself |
| 59. | naturalness | quality of seeming unforced |
| 60. | nearness | feeling of emotional closeness |
| 61. | normality | quality of seeming normal |
| 62. | oneness | sense of shared identity |
| 63. | openness | quality of seeming emotionally available |
| 64. | ordinariness | quality of seeming ordinary |
| 65. | ordinary humanity | human quality of everyday life |
| 66. | parallel | close similarity or likeness |
| 67. | personal appeal | appeal on a personal level |
| 68. | personal connection | direct sense of linkage |
| 69. | personal quality | quality felt on a personal level |
| 70. | personal resonance | resonance on a personal level |
| 71. | personal touch | sense of human closeness |
| 72. | plausibility | quality of seeming believable |
| 73. | presence | quality of feeling vividly there |
| 74. | rapport | close harmonious understanding |
| 75. | real-life appeal | appeal grounded in real life |
| 76. | real-world feel | sense of everyday reality |
| 77. | realism | quality of seeming real |
| 78. | realness | quality of feeling genuinely real |
| 79. | recognition | sense of seeing oneself there |
| 80. | reflection | sense of oneself mirrored |
| 81. | resonance | ability to strike a chord |
| 82. | see-yourself factor | quality of personal reflection |
| 83. | self-recognition | seeing oneself reflected |
| 84. | shared experience | common lived experience |
| 85. | shared identity | sense of common identity |
| 86. | similarity | quality of being alike |
| 87. | sincerity | quality of seeming heartfelt |
| 88. | slice-of-life quality | quality of everyday realism |
| 89. | solidarity | feeling of shared support |
| 90. | sympathy | shared feeling or understanding |
| 91. | tangibility | quality of feeling touchably real |
| 92. | togetherness | feeling of shared closeness |
| 93. | true-to-life quality | quality of seeming realistic |
| 94. | universality | quality of applying widely |
| 95. | verisimilitude | appearance of being true to life |
| 96. | viewer connection | connection felt by an audience |
| 97. | vividness | quality of seeming vividly real |
| 98. | warm appeal | appeal created by warmth |
| 99. | warmth | quality of feeling emotionally open |
| 100. | welcomingness | quality of feeling welcoming |